Noticias: September 2020

To Earn User Clicks, Ginger Should Focus On Creating An Ad That _____. (Choose Two.)

To Earn User Clicks, Ginger Should Focus On Creating An Ad That _____. (Choose Two.) https://t.co/RlKXbLcvAE

To Earn User Clicks Ginger Should Focus On Creating An Ad That _____. (Choose Two.)

Sam découvre les annonces sur le Réseau de Recherche de Google. Il craint de ne pas avoir les compétences ni le temps nécessaires pour mener une campagne publicitaire eﬃcace. Quelles fonctionnalités des annonces dynamiques du Réseau de Recherche ser… https://t.co/Vouc1PAcVV

Jared expert en marketing numérique souhaite ajouter un petit plus à ses annonces pour inciter davantage les utilisateurs à cliquer dessus et à effectuer des conversions. Il envisage dutiliser les deux champs facultatifs Chemin qui composent lURL de lannonce mais il doit sassurer que son message sera adapté. Quel est le nombre maximal de caractères que chacun de ces champs facultatifs peut contenir ?

Alex a lancé une campagne sur le Réseau de Recherche pour promouvoir sa boutique en ligne daccessoires de moto spécialisée dans les casques personnalisés. Quel peut être lavantage des annonces sur le Réseau de Recherche de Google pour lui ?

Rachid souhaite faire connaître son entreprise et à cette ﬁn créer des campagnes utilisant des termes associés à sa marque. Il na pas beaucoup de temps à consacrer à la gestion quotidienne des enchères. Il a donc décidé de recourir aux enchères automatiques pour alléger sa charge de travail. Quelle stratégie denchères automatiques Rachid devrait-il envisager dutiliser ?

Vous cherchez à améliorer le niveau de qualité dune annonce sur le Réseau de Recherche de Google en augmentant le taux de clics attendu. Votre objectif est dencourager un plus grand nombre dutilisateurs à cliquer sur lannonce et à visiter votre site Web. Quest-ce qui pourrait faire augmenter le nombre de clics générés par votre annonce ?

Laurie a créé sa première campagne sur le Réseau de Recherche de Google pour faire la publicité de son école de yoga. Elle sélectionne ce réseau et par défaut les partenaires du Réseau de Recherche de Google. Quel est lintérêt dapparaître sur les sites de ces partenaires ?

Par quels moyens le Planiﬁcateur de performances peut-il révéler les possibilités quoffrent vos campagnes Google Ads ?

Associez chaque extension dannonce au bénéﬁce quelle peut apporter à lutilisateur en termes dexpérience publicitaire.

Quelle recommandation pertinente le Planiﬁcateur de performances peut-il proposer ?

Vous essayez daméliorer la qualité dune annonce pour obtenir de meilleures performances lors des enchères publicitaires. Quel changement serait le moins eﬃcace ?

Sam découvre les annonces sur le Réseau de Recherche de Google. Il craint de ne pas avoir les compétences ni le temps nécessaires pour mener une campagne publicitaire eﬃcace. Quelles fonctionnalités des annonces dynamiques du Réseau de Recherche seront utiles à Sam ?

Mickaël a créé une annonce de haute qualité avec une liste de mots clés performante. Il est déçu qu’elle ne soit pas diffusée autant qu’il le souhaiterait. Pourquoi n’obtient-il pas les résultats attendus ?

Mickaël a créé une annonce de haute qualité avec une liste de mots clés performante. Il est déçu qu’elle ne soit pas diffusée autant qu’il le souhaiterait. Pourquoi n’obtient-il pas les résultats attendus ? https://t.co/lU87tWfnYr

Mickaël a créé une annonce de haute qualité avec une liste de mots clés performante. Il est déçu quelle ne soit pas diffusée autant quil le souhaiterait. Pourquoi nobtient-il pas les résultats attendus ?

Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number, but he knows some of his online customers would prefer to text when requesting information. How can Google My Business help Larry?

Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number, but he knows some of his online customers would prefer to text when requesting information. Ho… https://t.co/zh5ewSdH00

Larry owns a dry cleaning business and would like to give his customers every opportunity to reach him. His Google My Business panel provides his phone number but he knows some of his online customers would prefer to text when requesting information. How can Google My Business help Larry?

Olyana is about to implement a Google Ads campaign for her online business. She’s inserted a phone snippet on her website to replace her business number with a Google forwarding number. What will this allow Olyana to do now?

Olyana is about to implement a Google Ads campaign for her online business. Shes inserted a phone snippet on her website to replace her business number with a Google forwarding number. What will this allow Olyana to do now?

Olyana is about to implement a Google Ads campaign for her online business. She’s inserted a phone snippet on her website to replace her business number with a Google forwarding number. What will this allow Olyana to do now? https://t.co/HAzsmQiMSN

Lance has been running Local Inventory ads to promote his antique toy shop. Hes considering running additional ad campaigns with Google. Whats an easy next step Lance can take to expand his brands marketing reach?

Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional ad campaigns with Google. What’s an easy next step Lance can take to expand his brand’s marketing reach?

Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional ad campaigns with Google. What’s an easy next step Lance can take to expand his brand’s marketing reach? https://t.co/v1tmBS57BL

By design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers?

By design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers? https://t.co/zIdtDqTK2T

YouTube Audience Solutions Help Brands Reach The Most Attractive Prospects By Tapping Into Real-Time Data And Powerful Signals. This Gives Brands The Tools They Need To Be More Effective Storytellers. Whats Another Benefit Of Using YouTube Audience Solutions?

Today Customers Demand More From Store Owners With Virtual Storefronts. They Want To Know That The Products Theyre Looking For Are In-Stock Before They Make A Trip To A Physical Location. How Can Google Shoppings Local Inventory Ads Help Store Owners Meet This Demand?

Sylvia Has Four Store Locations And Is Considering Using Location Extensions With Her Google Ads. What Can Users See When Displaying An Ad With Location Extensions?

Carl Is Nearly Finished With The Conversion Tracking Setup For His Google Ad Campaign And Is Ready To Add An Event Tag To His Existing Website. What Must Carl Do To Make Sure That The Tags Are Not Double Counting?

Drews newest client has heard a great deal about the effectiveness of YouTubes audience solutions but hes still not convinced its right for his business. He wants to know why an advertiser would choose to include YouTube audience solutions in a campaign. What are three reasons advertisers would choose YouTube audience solutions?

Curtis recently created a Google My Business Account. He wants to learn how his people are finding his business listing on the web and how they interacted with his listing. Which Google My Business feature can Curtis use to accomplish this?

Courtney sells handbags through her online boutique. Her online normal campaigns have produced a lot of clicks but not as many sales as she expected. How would Google Shopping ads help make sure the clicks the ads receive come from customers more interested in her products?

YouTube Audience Solutions Help Brands Reach The Most Attractive Prospects By Tapping Into Real-Time Data And Powerful Signals. This Gives Brands The Tools They Need To Be More Effective Storytellers. What’s Another Benefit Of Using YouTube Audience Solutions?

Today, Customers Demand More From Store Owners With Virtual Storefronts. They Want To Know That The Products They’re Looking For Are In-Stock Before They Make A Trip To A Physical Location. How Can Google Shopping’s Local Inventory Ads Help Store Owners Meet This Demand?

Sylvia Has Four Store Locations And Is Considering Using Location Extensions With Her Google Ads. What Can Users See When Displaying An Ad With Location Extensions?

Carl Is Nearly Finished With The Conversion Tracking Setup For His Google Ad Campaign And Is Ready To Add An Event Tag To His Existing Website. What Must Carl Do To Make Sure That The Tags Are Not Double Counting?

Drew’s newest client has heard a great deal about the effectiveness of YouTube’s audience solutions, but he’s still not convinced it’s right for his business. He wants to know why an advertiser would choose to include YouTube audience solutions in a campaign. What are three reasons advertisers would choose YouTube audience solutions?

Curtis recently created a Google My Business Account. He wants to learn how his people are finding his business listing on the web and how they interacted with his listing. Which Google My Business feature can Curtis use to accomplish this?

Courtney sells handbags through her online boutique. Her online normal campaigns have produced a lot of clicks but not as many sales as she expected. How would Google Shopping ads help make sure the clicks the ads receive come from customers more interested in her products?

YouTube Audience Solutions Help Brands Reach The Most Attractive Prospects By Tapping Into Real-Time Data And Powerful Signals. This Gives Brands The Tools They Need To Be More Effective Storytellers. What’s Another Benefit Of Using YouTube Audience Solu… https://t.co/lalWH7Fv3l

Today, Customers Demand More From Store Owners With Virtual Storefronts. They Want To Know That The Products They’re Looking For Are In-Stock Before They Make A Trip To A Physical Location. How Can Google Shopping’s Local Inventory Ads Help Store Owners … https://t.co/VltGAhNRYZ

Sylvia Has Four Store Locations And Is Considering Using Location Extensions With Her Google Ads. What Can Users See When Displaying An Ad With Location Extensions? https://t.co/ODGkOyb6Ix

Carl Is Nearly Finished With The Conversion Tracking Setup For His Google Ad Campaign And Is Ready To Add An Event Tag To His Existing Website. What Must Carl Do To Make Sure That The Tags Are Not Double Counting? https://t.co/rJDR6Dok2z

Drew’s newest client has heard a great deal about the effectiveness of YouTube’s audience solutions, but he’s still not convinced it’s right for his business. He wants to know why an advertiser would choose to include YouTube audience solutions in a camp… https://t.co/p4w0T85MXW

Curtis recently created a Google My Business Account. He wants to learn how his people are finding his business listing on the web and how they interacted with his listing. Which Google My Business feature can Curtis use to accomplish this? https://t.co/7nP20I5WjH

Courtney sells handbags through her online boutique. Her online normal campaigns have produced a lot of clicks but not as many sales as she expected. How would Google Shopping ads help make sure the clicks the ads receive come from customers more interes… https://t.co/gYQXtinc5A

Sarah Is A Digital Marketing Consultant. With 90% Of Sales Still Taking Place In A Physical Location She Knows Her Clients Need To Reach Customers Across Multiple Channels. Which Type Of Marketing Strategy Can Sarah Use To Motivate Sales To Her Clients Physical Locations?

Cheryl Owns HomeThings A Shop That Sells Home Goods. You As Her Marketing Intern Are Describing The Various Google Ad Offerings. Whats An Accurate Description Of Local Catalog Ads You Could Give Cheryl?

Sara Is Building A Campaign For A Sporting Goods Startup With A Revolutionary New Bike Helmet. Shes Using Custom Affinity To Reach Users Who Recently Searched For Bike Helmets Or Downloaded A Bike-Related App. Which Elements Build Saras Custom Affinity Audience?

Following The ABCD Framework The Direct Component Has Three Basic Elements That If Possible Every YouTube Video Should Include. You Should Give Them Direction And Make The Offer Stand Out. What Third Element Of Direct Does The ABCDs Of YouTube Contain?

Sarah Is A Digital Marketing Consultant. With 90% Of Sales Still Taking Place In A Physical Location, She Knows Her Clients Need To Reach Customers Across Multiple Channels. Which Type Of Marketing Strategy Can Sarah Use To Motivate Sales To Her Client’s Physical Locations?

Cheryl Owns HomeThings, A Shop That Sells Home Goods. You, As Her Marketing Intern, Are Describing The Various Google Ad Offerings. What’s An Accurate Description Of Local Catalog Ads You Could Give Cheryl?

Sara Is Building A Campaign For A Sporting Goods Startup With A Revolutionary New Bike Helmet. She’s Using Custom Affinity To Reach Users Who Recently Searched For Bike Helmets Or Downloaded A Bike-Related App. Which Elements Build Sara’s Custom Affinity Audience?

Following The ABCD Framework, The Direct Component Has Three Basic Elements That, If Possible, Every YouTube Video Should Include. You Should Give Them Direction And Make The Offer Stand Out. What Third Element Of Direct Does The ABCDs Of YouTube Contain?

Sarah Is A Digital Marketing Consultant. With 90% Of Sales Still Taking Place In A Physical Location, She Knows Her Clients Need To Reach Customers Across Multiple Channels. Which Type Of Marketing Strategy Can Sarah Use To Motivate Sales To Her Client’s… https://t.co/LnF5JOnfxm

Cheryl Owns HomeThings, A Shop That Sells Home Goods. You, As Her Marketing Intern, Are Describing The Various Google Ad Offerings. What’s An Accurate Description Of Local Catalog Ads You Could Give Cheryl? https://t.co/KzGHvap7n8

Sara Is Building A Campaign For A Sporting Goods Startup With A Revolutionary New Bike Helmet. She’s Using Custom Affinity To Reach Users Who Recently Searched For Bike Helmets Or Downloaded A Bike-Related App. Which Elements Build Sara’s Custom Affinity… https://t.co/DcrgPihnp3

Following The ABCD Framework, The Direct Component Has Three Basic Elements That, If Possible, Every YouTube Video Should Include. You Should Give Them Direction And Make The Offer Stand Out. What Third Element Of Direct Does The ABCDs Of YouTube Contain? https://t.co/ffZiXc4hsN

A small business uses Google Display ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display ads connects with these valuable audiences?

Google Display lets advertisers choose between two main ad formats: responsive display ads and uploaded image ads. Match the beneﬁt of each ad type to the appropriate ad format option.

A small business uses Google Display ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display ads connects with these valuable audiences? https://t.co/3KlkD7mrmB

Google Display lets advertisers choose between two main ad formats: responsive display ads and uploaded image ads. Match the beneﬁt of each ad type to the appropriate ad format option. https://t.co/rI5x9ymkWB

A small business uses Google Display ads to help deliver relevant advertising to people browsing the web. Which statement is true about where Google Display ads connects with these valuable audiences?

Google Display lets advertisers choose between two main ad formats: responsive display ads and uploaded image ads. Match the beneﬁt of each ad type to the appropriate ad format option.

Kevin has a large collection of images and videos available for use but not a lot of time to design ad creatives for his Google Display ads campaign. Which Display ad format could Kevin use to save time?

Kevin has a large collection of images and videos available for use but not a lot of time to design ad creatives for his Google Display ads campaign. Which Display ad format could Kevin use to save time? https://t.co/FzeJg1WpBv

Kevin has a large collection of images and videos available for use but not a lot of time to design ad creatives for his Google Display ads campaign. Which Display ad format could Kevin use to save time?

Tim is looking to buy a new skateboard. He goes to Google Search to research and purchase the best skateboard he can ﬁnd. Organize the following steps in the logical order to describe how Tim’s interaction with Google Search Ads would occur from start to ﬁnish.

Advertisers Choose YouTube Because It Delivers Proven Results. What Are Two Additional Reasons Why Advertisers Choose YouTube? (Choose 2.)

Smart Display Campaigns Use Full Automation To Optimize And Automate Nearly All Aspects Of Your Display Campaigns. All You Have To Do Is Provide A Few Inputs. What Can A User Input In A Smart Display Campaign?

Barbara’s boss has asked her to use Google Ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using?

Barbara’s boss has asked her to use Google Ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using? https://t.co/dNbCpUFu8k

Barbaras boss has asked her to use Google Ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using?

Smart Display Campaigns Use Full Automation To Optimize And Automate Nearly All Aspects Of Your Display Campaigns. All You Have To Do Is Provide A Few Inputs. What Can A User Input In A Smart Display Campaign?

Doreen Uses Google Search To Reach Customers As They Search For Products Similar To Hers. Shed Like To Create A Display Remarketing Campaign To Reconnect With Users And Increase Sales. How Might Remarketing Help Her Meet This Marketing Objective?

A Brand Manager Wants To Create A Marketing Objective That Aligns With The Purchase Stage Of The Customer Journey. Which Metric Should The Brand Manager Use?

Ryan Manages YouTube Campaigns For A Client Who’s Interested In How Engaged His Viewers Are With His Content. He’d Really Like To Know When They’re Dropping Off, To Make His Calls-To-Action Are Visible. Which YouTube Analytics Report Did Ryan Share With His Client?

TrueView In-Stream And TrueView Discovery Ads Can Be Bought On A Cost-Per-View (CPV). TrueView For Reach Is Billed By CPM On Impression. Which TrueView Ad Format Is Billed By Cost-Per-Acquisition (CPA)?

Advertisers Choose YouTube Because It Delivers Proven Results. What Are Two Additional Reasons Why Advertisers Choose YouTube? (Choose 2.)

Dan Owns A Farm Supply Store That Sells Plows To Farmers. His Suppliers Released A New Plow, And He Wants To Get The Word Out To His Existing Customers Using Google Ads. He’s Got The Information Needed To Create A Customer Match Audience, But He’s Not Sure Where He Needs To Upload This Information. Where Does Dan Upload Customer Information, Such As E-Mail Addresses, To Start The Customer Match Process?

How Do Smart Shopping Campaigns Use Machine Learning To Show A Variety Of The Most Relevant Ads Across Google Networks To Potential Customers?

Three Core Principles, Focused On Helping Businesses Reach Their Online Potential, Are The Foundation For Google Ads. The First Of These Is Relevance. Google Ads Connects Businesses With The Right People At The Right Time. Upon Which Other Principles Was Google Ads Built?

Google Shopping Helps Retailers Provide Customers With Seamless Experiences Meant To Encourage Action. How Can Google Shopping Campaigns Accomplish This?

Smart Display Campaigns Use Full Automation To Optimize And Automate Nearly All Aspects Of Your Display Campaigns. All You Have To Do Is Provide A Few Inputs. What Can A User Input In A Smart Display Campaign?

Doreen Uses Google Search To Reach Customers As They Search For Products Similar To Hers. She’d Like To Create A Display Remarketing Campaign To Reconnect With Users And Increase Sales. How Might Remarketing Help Her Meet This Marketing Objective?

A Brand Manager Wants To Create A Marketing Objective That Aligns With The Purchase Stage Of The Customer Journey. Which Metric Should The Brand Manager Use?

Ryan Manages YouTube Campaigns For A Client Who’s Interested In How Engaged His Viewers Are With His Content. He’d Really Like To Know When They’re Dropping Off, To Make His Calls-To-Action Are Visible. Which YouTube Analytics Report Did Ryan Share With … https://t.co/ZBKsfFA1Xt

TrueView In-Stream And TrueView Discovery Ads Can Be Bought On A Cost-Per-View (CPV). TrueView For Reach Is Billed By CPM On Impression. Which TrueView Ad Format Is Billed By Cost-Per-Acquisition (CPA)? https://t.co/gSIP0jtG5v

Advertisers Choose YouTube Because It Delivers Proven Results. What Are Two Additional Reasons Why Advertisers Choose YouTube? (Choose 2.) https://t.co/IYTwxHnjFv

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