Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?

Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?   The targeting options that were used   Clickthrough rate (CTR) and cost-per-click (CPC)   View rate and cost-per-click (CPC)   View rate, cost-per-view (CPV), and follow-on views   Explanation:   So, you’ve uploaded your videos to YouTube, and […]

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Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?