How does programmatic benefit advertisers? How does programmatic benefit advertisers? Media is always cheaper through programmatic than through direct channels. Media is always fraud-free. All answers are correct Media is more targeted, allowing advertisers to select only the impressions they want. The post How does programmatic benefit advertisers? appeared first on Certification Answers. More info: https://ift.tt/2tDpmJc
How does programmatic benefit advertisers?